Our History
The reach and impact of the C.E. Mendez Foundation has grown over the past 58 years. Today, the Foundation focuses on educating children nationwide preparing them with the skills, knowledge, and drive they need to lead healthy and happy lives.
The Beginning
The C. E. Mendez Foundation was established in 1964 by Charles E. Mendez, a Florida businessman. Mr. Mendez established the Foundation to support local charities and community service organizations serving children and families in need in the Tampa Bay area.
A New Focus
In 1975, Charles E. Mendez, Jr., President, concerned with the alarming growth of drug, alcohol, and tobacco use by young people, sought to direct the Foundation’s resources to address substance abuse at its core. Recognizing that the most effective means of affecting change was through education, Mr. Mendez redirected the Foundation’s efforts to develop and deliver prevention education programs for children and adolescents.
The Foundation’s prevention programs were developed with this philosophy: that providing children, at an appropriate age, information about the negative health consequences of drugs, alcohol, and tobacco use, combined with the development of critical decision making, goal setting, and social skills, delivered by professional educators who are positive role models, will inevitably result in better decision-making by our children.
In 1979, the Mendez Foundation’s philosophy was put into action when the first Grade 6 Meology classes were taught in the Hillsborough County Public Schools in Tampa. Mendez Foundation Prevention Specialists have been delivering prevention education in Hillsborough County area schools ever since reaching students Kindergarten through High School.
The successful implementation of these programs led to national recognition in the early 1980s. School systems from all over the country were eager to introduce drug prevention into their classrooms. In response, the Foundation began to make the curricula available to educators nationwide.
The Foundation’s team of professional educators have taken these simple concepts and developed some of the most effective and engaging prevention education programs available.
Our Ongoing Mission
Today, Too Good for Drugs, TGFV A Peaceable Place, TGFV Social Perspectives, Seeds of Nutrition, and Celebrating Healthy Choices are implemented by thousands of school districts, communities, and behavioral health agencies. Our community efforts in Tampa reach all sectors including, school, home, and community though partnerships with law enforcement, behavioral health groups, and local government. We continue to strive to set the standard for comprehensive community focused prevention.
A Timeline of Our History
Doing good work for the health and well-being of our children is nothing new for the Mendez Foundation. For over 45 years, we’ve been developing and implementing unparalleled K-12 prevention education programs that prepare children and adolescents to resist and refuse substance use, make healthy choices, and be positive peers.
1964
The Beginning
Charles E. Mendez, Sr., a Florida businessman, establishes the C.E. Mendez Foundation to support local charitable organizations whose purpose is to help children and families improve their lives.
1967
A New Generation
Charles E. Mendez, Jr., becomes President of the Mendez Foundation. Mr. Mendez expands the Foundation’s efforts to ready young people for success.
1975
A Mission Refined
Mr. Mendez recognizes the Foundation’s need to take a proactive approach to serving its purpose. He redirects the Foundation’s efforts to address the growing substance use problem in the United States.
1978
Meology
The Foundation develops and pilots its new health education and substance use prevention curriculum. The new program is targeted at sixth graders and is called Meology.
1980
Taking it to School
The Mendez Foundation hires full-time Prevention Specialists to deliver Meology in Tampa-area schools. Sixth grade students district wide are on a path for substance-free living.
1984
Next Stop: The World
Meology is made available on a national basis; Mendez Foundation trainers travel around the country training teachers to deliver the programs to students.
1985
Touch Down!
The National Football League forms a cooperative partnership with the Mendez Foundation; 11 NFL teams fund the implementation of Meology in the schools of their respective cities. Mendez staff travels to these cities to train teachers to implement the program.
1986
Walking the Talk
The Mendez Foundation initiates the first annual “Too Good for Drugs Walk” in Tampa. This event, which includes many family-oriented activities, has consistently drawn thousands of children and adults every year.
1989
Summertime Fun
Through grants from the Florida Governor’s Office and the City of Tampa, the Mendez Foundation brings its prevention message to kids in 18 City of Tampa Recreation Centers to bridge the prevention gap in the summer months.
1991
Run Time Active
In partnership with the Gasparilla Distance Classic Association and the City of Tampa, the first running of the Gasparilla Children’s Race hits the track at Lowry Park Zoo’s Safety Village in Tampa to give aspiring athletes a run for their goals and a fun day out with the family.
Today, hundreds of young runners answer the call to take on the Publix Too Good for Drugs Junior Gasparilla Distance Classic and take their spots at the finish line.
1995
Building a Peaceable Place
A Peace-Able Place is introduced. Now known as TGFV – A Peaceable Place and TGFV – Social Perspectives, this Social Emotional Learning and character education curriculum teaches children that they have what it takes to resolve conflicts and resist bullying behavior peacefully.
1996
Get the Show on the Road
Carmen and Wagner make their debut in Friends R Happenin’ in Tampa area elementary schools. Their traveling show for Kindergarten students brings messages about making healthy choices and being a good friend with lively dance and music.
These two really steal the show…
1999
Out of School Time
The Mendez Foundation develops the Too Good for Drugs & Violence – After-School Activities program, featuring fun, age-specific activities designed to be used in after-school settings such as recreation centers, community centers, and Boys and Girls Clubs.
2000
Clear Choices
The Mendez Foundation introduces Too Good for Drugs & Violence – High School, an evidence-based prevention education program designed to equip high school students with the knowledge, skills, and attitudes they need to remain safe and drug-free.
The Foundation also introduces Too Good for Drugs & Violence – Staff Development to provide social-emotional guidance and development for teachers and staff.
2001
Put to the Test
Independent evaluations demonstrate the positive effects of the Mendez Foundation’s programs on student attitudes and behavior.
2003
Making a Difference
The U.S. Department of Justice’s Office of Juvenile Justice and Delinquency Prevention (OJJDP) lists Too Good for Drugs on its Model Programs Guide to evidenced-based, scientifically-proven programs that can make a difference in the lives of children and communities.
2006
What Works
Too Good for Drugs, Too Good for Violence, and Too Good for Drugs & Violence are reviewed and determined to meet evidence standards for character education intervention by the Institute for Education Studies’ What Works Clearinghouse.
The U.S. Department of Justice’s Office of Juvenile Justice and Delinquency Prevention (OJJDP) lists Too Good for Violence on its Model Programs Guide.
2008
On the List
Too Good for Drugs and Too Good for Violence are both reviewed and listed on NREPP – SAMHSA’s National Registry of Evidence-Based Programs and Practices.
2012
Climate Initiative
Celebrating Healthy Choices is introduced to provide schools and community agencies a fun and interactive learning program for special school year celebrations like Red Ribbon Week.
Students throughout the school collaborate for a unified message for healthy living and a peaceful and supportive school climate.
2013
Making the Grade
A new independent evaluation of the Too Good for Drugs school-based prevention education program demonstrates the program’s effectiveness in reducing drug use and increasing protective factors among 6th graders. The study is published in the Journal of Drug Education.
2013
A Deeper Dive
The Mendez Foundation joins the Institute for Translational Research at the University of South Florida in Tampa in its study of the translation and application of prevention research and theory into practice through the implementation and of evidence based prevention education programs.
2013
SELected
CASEL (the Collaborative for Academic, Social, and Emotional Learning) recognizes Too Good for Violence K-5 as an effective social and emotional learning program.
2015
LEADing the Way
The Mendez Foundation and Law Enforcement Against Drugs (L.E.A.D.) collaborate to provide tailored substance use prevention education training, technical assistance, and best practices to law enforcement agencies and professionals to support their Too Good for Drugs program implementations.
2017
An Exciting Alliance
The Mendez Foundation partners with Hazelden Publishing and the Hazelden Betty Ford Foundation to prevent substance use and increase the awareness of the risks and consequences of substance use.
2018
To Fidelity and Beyond
The Mendez Foundation launches its Implementation Center, developed in collaboration with the University of South Florida’s Institute for Translational Research Education in Adolescent Drug Abuse (ITRE), to illustrate the components and phases of implementation to help program administgrators maximize student outcomes and achieve a high-quality implementation of Too Good.
2020
A Peaceable Place
A Peaceable Place returns to headline the Too Good for Violence program for early learners. The return to the original name for this groundbreaking social development curriculum reflects the optimism and positive development at its heart.
2022
What is Food?
Seeds of Nutrition launches offering skills based nutrition education programming to Middle Schools. The research based curriculum applies the theoretical framework from the other Too good programs to instill a commitment to health and care for the body.